Ad Creative Newsletter #82
We featured this ad from
November 16, 2023
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The intro is giving poorly-dubbed 70/80s Kung Fu movies. Amusing? Yes. Performant? Maybe… We might have to test this format and report back. Was this dubbed video the plan from the start, or a comedic attempt to salvage an absolute dud of an interview ad? Punchy gameplay helps keep the audience's attention, while an in-game reward gives the “download now” CTA some extra kick.

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