This short and simple spot is visually striking and full of enough motion to keep your attention. Also in the bag: 2 forms of social proof (testimonial + “37k reviews”) to drive you towards that “Shop Now” button. Bonus points for the hyper-percussive soundtrack that’s actually enjoyable unlike the one from last issue that sounded like it was recorded by the Lumineers’ rhythm section on Adderall. We’re still not over it.
