Ad Creative Newsletter #61
We featured this ad from
ClickUp
on
July 27, 2022
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ClickUp

One of our dear readers wrote to us to request more static ad features, so you know we had to oblige. This one's for you, Damon! Here, ClickUp gives us an example of solid creative but terrible targeting. No construction experience here... The ad itself has engaging visuals, industry-specific copy, and a concise CTA. Its downfall is the targeting, having reached an audience that almost certainly won't convert, cementing its place as our first ever missed-target ad feature.

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