Obviously we had to give the brand named ColonBroom the #2 spot. The worst part of being bloated and constipated is having to wipe your red bell pepper’s ass. It's a little gross, but not enough to taint the audience's perception of the brand. Plus, it's a pretty clever way of presenting the problem without getting flagged on FB. The copy is simple and the UGC is easy to recreate. We just want to know which other objects they have/will put melted chocolate on…