Zola is always experimenting with their ads and here's one thing they seem to have figured out: your ads don't have to be as polished as your product - especially on Facebook and Instagram. They aren't afraid to experiment with fonts, silly jokes or puns and that's why these ads feel relatable and fresh.If you check out the video versions on our blog, you'll see that the soundtrack is superb too. When you're moving your body to the beat of the ad, you're basically half-sold on the product.