Everyone is trying to make AI ads right now.

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And most of them look like AI ads.

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If you've spent any time trying to make one, you can spot them immediately. Something is off about the lighting. The whole thing looks a little plasticky.

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We've been figuring out how to fix that, and the short version is: you can't prompt your way out of it. You have to bring reality into the process.

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The approach we're walking through on June 17 is built around one core idea: AI works best when it's building around something real, not creating something from nothing. You find a reference that already feels true, and then you use AI to extend it, expand it, and put a message inside it that is actually grounded in what you know about your client and their audience.

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We'll walk through the entire process: finding the reference, ideating with AI, refining the output.

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This is not a one-prompt, one-image, done kind of session. The real process takes longer, and that's fine. That's actually the point.

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We also want to show you what this looks like when you're doing it for real brands, with real budgets, at scale. Not a demo. Work that has actually shipped and run.

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If you're already running static ads and wondering how to get more out of AI without losing the thing that makes creative actually work, this is for you. We'd love to have you there and answer any

questions you bring.

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📆 June 17, 2026

11:00 AM ET

Register here:

https://us02web.zoom.us/webinar/register/WN__cl7Oz_wRkiLQ0AfkXENiA#/registration

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Hope to see you there!

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