Ad Creative Newsletter #23

August 17, 2020
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Issue #
23

This ad is either a new clothing line or the entrance to a superhuman cloning factory. Whatever the case, a high-quality backdrop makes everyone scrolling take notice. As a bonus, this futuristic theme reminds everyone that Burberry is a luxury brand, always thinking ahead.

Burberry
Issue #
23

This ad is either a new clothing line or the entrance to a superhuman cloning factory. Whatever the case, a high-quality backdrop makes everyone scrolling take notice. As a bonus, this futuristic theme reminds everyone that Burberry is a luxury brand, always thinking ahead.

Burberry
Issue #
23

Talking smack about your competitors can boost your brand, just ask Eminem. Sleeknote disses annoying pop-up ads, then comes out a winner by showing us their new-and-improved version.

Sleeknote
Issue #
23

Blinkist reminds everyone that if you’re not reading, you’re falling behind. They clearly want you to feel guilty for not pounding out two novels a week, and it works. Plus, we all secretly think deep down we’ll be billionaires one day, this could just be the first step!

Blinkist
Issue #
23

Blinkist reminds everyone that if you’re not reading, you’re falling behind. They clearly want you to feel guilty for not pounding out two novels a week, and it works. Plus, we all secretly think deep down we’ll be billionaires one day, this could just be the first step!

Blinkist
Issue #
23

Colgate Brazil knows linking their brand to something as lovable and organic as the rainforest will help the natural side of their product shine. Also, just one more reason not to de-forest the Amazon, our teeth won’t be as white.

Colgate Brazil
Issue #
23

Squarespace wanted to do something cool here. It feels more like they streamlined the album art for “Life of Pablo” and called it a day. Just a little more effort could have majorly amped this up.

Squarespace
Issue #
23

When your industry competition is usually tame, you don’t have to go all out to stand out. MonggoDB keeps it simple, but trendy in this ad. The colors tied in with retro art help this pop.

MongoDB
Issue #
23

Squarespace wanted to do something cool here. It feels more like they streamlined the album art for “Life of Pablo” and called it a day. Just a little more effort could have majorly amped this up.

Squarespace
Issue #
23

When your industry competition is usually tame, you don’t have to go all out to stand out. MonggoDB keeps it simple, but trendy in this ad. The colors tied in with retro art help this pop.

MongoDB
Issue #
23

Many fashion retailers’ ads are simply product shots, and there’s nothing wrong with that. This one from Zappos tried way too hard to hype up average shoes. Getting overly excited like this can backfire, causing you to appear insincere.

Zappos