Ad Creative Newsletter #24

August 14, 2020
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24

WeTransfer did an excellent job in this ad by putting the focus on the artists, rather than themselves. Collaborating with people in the same realm as your audience will help your authenticity shine.

WeTransfer
Issue #
24

These ads from Spaceship feel like a glimpse into an A.I. dream sequence. The unique animation and audio will give those scrolling through Facebook a breath of fresh air.

Spaceship
Issue #
24

Lemonade does produce some awesome ads such as this one. The illustrations are top-notch, and flawlessly using a UFO abduction to promote your product is the perfect amount of weird.

Lemonade
Issue #
24

Prospa highlights a fact everyone can agree on: 2020 is the worst. You’re making a smart move when tying in a topic that causes most to nod their heads in approval.

Prospa
Issue #
24

We like how General Assembly was trying to mimic the infamous anatomy of a corgi meme. Even though it’s an interesting concept, the reference just isn’t recognizable enough.

General Assembly
Issue #
24

WeTransfer did an excellent job in this ad by putting the focus on the artists, rather than themselves. Collaborating with people in the same realm as your audience will help your authenticity shine.

WeTransfer
Issue #
24

While this ad is pretty boring compared to the usual Lemonade ads, it still works. Sometimes a large pink button is all you need to be clickable.

Lemonade
Issue #
24

Eating a bowl of ramen has this distinct charm, different than any other food. Ramen Hero captures and expresses that specific enjoyment in this hilarious ad. Our only advice: the cowboy needs a noodle lasso.

Ramen Hero
Issue #
24

These ads from Spaceship feel like a glimpse into an A.I. dream sequence. The unique animation and audio will give those scrolling through Facebook a breath of fresh air.

Spaceship