A well-rounded campaign goes a long way. Superside taps into these elements:1) high-quality testimonials, 2) explicit targeting, 3) unique illustration and style–which conveniently also shows off their chops as a creative design house.

These ads aren’t here to show off. With simple animation and just the information you need, Fidelity singles out some of its value props and products clearly and concisely.

A well-rounded campaign goes a long way. Superside taps into these elements:1) high-quality testimonials, 2) explicit targeting, 3) unique illustration and style–which conveniently also shows off their chops as a creative design house.

A well-rounded campaign goes a long way. Superside taps into these elements:1) high-quality testimonials, 2) explicit targeting, 3) unique illustration and style–which conveniently also shows off their chops as a creative design house.

Here are two incredibly different ways in, creating a very distinct test between a high-end look and a more chill, lifestyle play. Bets on which performed better?

Don’t make your ad a video just for the sake of making a video. Static ads with all the information in one hit can be more engaging than a video that drags on.

Bright color + bouncing ingredients + moving text + hair flips = great time. Suja makes their juice look fun, and that kept us until the end (35 whole seconds later). Bonus points for matching the vibe with the GIF version.

Here are a few solid ways to get your point across without a big budget. Using simple typography animation, you direct the viewer’s attention exactly where it needs to be. And with simple sticky notes, you do the same thing with a more organic feel.

A well-rounded campaign goes a long way. Superside taps into these elements:1) high-quality testimonials, 2) explicit targeting, 3) unique illustration and style–which conveniently also shows off their chops as a creative design house.