We made this one, and it proves that weird works. Writing on skin is just strange enough to stop your scroll, but still feels raw and human. It blurs the line between vulnerability and curiosity, a visual that makes you double-take before you even read the words. Sometimes the hook isn’t what’s said, it’s where you say it.

Two colors, one headline, zero shame. Fay skips the fluff and goes straight for the gut, literally. The copy nails what most health brands tiptoe around, speaking to an uncomfortable truth with humor and confidence. It’s smart, specific, and impossible to scroll past. Proof that sometimes the cleanest design pairs best with the dirtiest line.